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Oracle 1Z0-1032-21 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Programs and Multi-Channel Campaigns | - Timers, performance switches, multi-channel orchestration - Program Designer and logic |
| Topic 2: Account Administration | - User roles and security settings - Account management tasks |
| Topic 3: Initial Configuration and Deliverability | - Deliverability best practices - Account setup and IP warm-up |
| Topic 4: Integration and Interact Connect | - Connect jobs and XML/CSV imports - API and event integrations |
| Topic 5: Reporting | - Live and distributable reporting URLs - Insight reports |
| Topic 6: Responsys Data Model | - Profile lists and supplemental tables - Data structures and key fields |
| Topic 7: Creating and Managing Content | - RPL personalization language basics - Content Library and document management |
| Topic 8: Campaigns and Forms | - Link tracking and conversion tracking - Email/SMS campaign configuration |
Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:
1. You need to set up a program to enable an enactment to follow down one of two paths in a program based on a criteria match which determines what branch to follow down. You dragged the Allocation Switch onto the canvas, but it is not allowing you enter conditions.
What should you have used?
A) Entry Tracking Variable
B) Data Switch
C) Conditional Branchlet
D) Timer Event
E) Stage Gate
2. You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test data. But when you try to preview or proof launch a promotional email campaign, an errormessage states that the proof list is empty.
Why is this happening?
A) The seed group is corrupted. You must delete and re-create the seed group with the test data desired.
B) You must have missed populating some of the fields being used for personalization in the records.
Check the data in the seed group for completeness.
C) You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.
D) When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.
3. When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?
A) action=last
B) action=single
C) tracking-once
D) action=once
E) tracking=first
4. You are tasked with creating a new campaign using Email Message Designer and RPL. You developed HTML and RPL code.
What are the next steps to create a campaign using the code as a base for the campaign in Responsys?
A) Navigate to Campaign > Create Classic Email Campaign. Enter the campaign name and information.
Then, paste the code into EMD and validate.
B) Navigate to Campaign > EMD Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
C) Navigate to Campaign > CreateEmail Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
D) Navigate to Campaign > Create Mobile SMS Campaign. Enterthe campaign name and information.
Then, paste the code into EMD and validate.
5. You need to comment your RPL code so that it doesn't get generated in the source HTML for a campaign.
A) <!-- and -->
B) <comment> and </comment>
C) <<-- !~ -->
D) <#-- and -->
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: B | Question # 3 Answer: C | Question # 4 Answer: B | Question # 5 Answer: D |


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