Salesforce Marketing-Cloud-Personalization Exam Syllabus Topics:
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Reference: https://trailheadacademy.salesforce.com/certificate/exam-mc-personalization-ap---AP-216
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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:
Question #1
What three components can a web developer define by pageType?
A. Capturing Attribute
B. Item Actions
C. Goals
D. Content Zones
E. Campaign
Question #2
In the user interface, what is the visual representation of the data about a single visitor including preferences and affinities?
A. Single view of customer
B. Unified customer profile
C. Unified view of customer
D. Single Source of Truth
Question #3
A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?
A. Use machine learning to serve product/ content recommendations in email sent by your ESP
B. The agent uses a customized next best offer widget powered by the interaction studio connector
C. Leverage service cloud to inform IS in real-time
D. Manually sync data from Interaction studio to service cloud
Question #4
ETL feeds must follow explicit specifications and requires which type of file format?
A. CSV
B. Binary
C. JSON
D. TextDocs
Question #5
How quickly does interaction studio synthesize and activate date to gauge and respond to an individuala's in-the-moment intent, across channels?
A. 1 minutes
B. 30 Seconds
C. 1 second
D. 30 milliseconds
Solutions:
| Question #1 Correct Answer: A,B,D | Question #2 Correct Answer: B | Question #3 Correct Answer: B | Question #4 Correct Answer: A | Question #5 Correct Answer: D |


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