Salesforce MCE-Con-201

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Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:

1. "If an organization has several Marketing Cloud Account Engagement users who require direct login access to pi.Marketing Cloud Account Engagement.com, what should be done before enabling user sync?

A) Set the users as Marketing user roles in Marketing Cloud Account Engagement before enabling user sync.
B) Create a custom user role for Marketing Cloud Account Engagement Only users in Marketing Cloud Account Engagement.
C) Make sure the CRM username field on user records are empty.
D) Delete and recreate the specific users after enabling user sync.

2. What is the purpose of creating a Tracker subdomain?

A) To give a seamless transition between pages and form that you host and your Marketing Cloud Account Engagement hosted assets.
B) To allow emails to be sent from your domain
C) To host all Marketing Cloud Account Engagement landing pages and forms on your website
D) All of the above

3. How many variations of Dynamic Content it is possible to create

A) A-C (3)
B) 10
C) A/B (2)
D) A-Z (25)

4. LenoxSoft just published a buyer's guide, which includes ROI calculators, pricing information, and implementation details.
Which audience would gain the maximum benefit from receiving a guide?

A) Prospects who have transitioned out of the funnel - with a recently closed deal.
B) Prospects at the bottom of the funnel - actively deciding between vendors.
C) Prospects at the middle of the funnel - interacting with blog content only.
D) Prospects at the top of the funnel - newly sourced from a tradeshow.

5. LenoxSoft's marketing manager needs to determine the number of submissions that have come through a form on a Marketing Cloud Account Engagement landing page. Which two places could this information be found?
Choose 2 answers

A) The Engagement Dashboard in B2B Marketing Analytics.
B) The total submissions reflected on the form report in Marketing Cloud Account Engagement.
C) The total submissions reflected on the landing page report in Marketing Cloud Account Engagement.
D) The sum of total conversions from the form and landing page reports.

Solutions: