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PDMA Product Development Professional (NPDP) Certification Sample Questions:
1. A functional team is best suited for which type of project?
A) Product development that is totally new to the company
B) Relatively simple product line extensions or improvements
C) A project that demands total commitment from team members
D) Highly complex, requiring strong cross-disciplinary collaboration
2. You are CEO of company A. Your company has grown organically through lots of acquisitions and you have a wide range of products that have been launched into a variety of markets, and your product teams have ideas to develop new products. You need to opimiize the investment across all of these existing and new products. What would you do?
A) Give each team the same amount of money and ask them to proceed with development
B) Tell the reams no to develop any new products
C) Approve proects that cost less than $500K to develop
D) Establish a portfolio management process
3. Which of the following is the best approach to developing a new product concept?
A) Start with an interesting technology, develop a form that gives it substance and sell the benefit to the customer
B) Understand the needs of the customer to clarify the benefits, identify the technology that meets those needs and develop a form to deliver the technology
C) Envision a form of a new product, use a technology that creates that form and sell the benefit to the customer
D) None of the above are any good
4. Which of these considerations affect the product and platform roadmap?
I. When new technology is available for use in a next-generation platform product II. The rate and time at which competitors introduce new generations of platforms III. When the investment in a platform is paid off IV. How frequently the market demands freshening of the product line
A) II, III, IV
B) I, III, IV
C) I, II, III, IV
D) I, II, III
5. Cash cows are mature market opportunities. The market is still growing and the huge market share usually means terrific profits.
A) False
B) True
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: D | Question # 3 Answer: B | Question # 4 Answer: C | Question # 5 Answer: A |


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